Project

Facebook as Outreach

As a counter to the previous post, one of the cool parts of my job is outreach. Outreach is just what it implies; it is an attempt to increase usage of your website by proactive means. Gone are the days when we haphazardly expect users to stumble into our site because we have a pretty darn good resource. It almost implies a degree of arrogance to think that will occur with the plethera of available websites, at least one of which has to be better than yours.

So, in that vein and in a slightly innocent attempt to rein in the powers of Web 2.0, I have been instructed to create a Facebook group for Aluka, which may be followed by other 2.0 forays, like a wikipedia entry, Flickr slideshows, even a Google Map of our African Heritage sites. For now, though it is Facebook.

So, feel free to take a look. Just do a search for Aluka in Groups on Facebook. Trust me, we are the only ones with that name.

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About Author

My name is Michael Sean Gallagher. I am a Lecturer in Digital Education at the Centre for Research in Digital Education at the University of Edinburgh. I am Co-Founder and Director of Panoply Digital, a consultancy dedicated to ICT and mobile for development (M4D); we have worked with USAID, GSMA, UN Habitat, Cambridge University and more on education and development projects. I was a researcher on the Near Futures Teaching project, a project that explores how teaching at The University of Edinburgh unfold over the coming decades, as technology, social trends, patterns of mobility, new methods and new media continue to shift what it means to be at university. Previously, I was the Research Associate on the NERC, ESRC, and AHRC Global Challenges Research Fund sponsored GCRF Research for Emergency Aftershock Forecasting (REAR) project. I was an Assistant Professor at Hankuk University of Foreign Studies (한국외국어대학교) in Seoul, Korea. I have also completed a doctorate at University College London (formerly the independent Institute of Education, University of London) on mobile learning in the humanities in Korea.

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